2020 Speakers

David is responsible for leading the company in its mission to provide retailers and branded manufacturers with the software and services needed to successfully sell their products via online sales channels.

Before joining ChannelAdvisor, David founded and successfully exited multiple venture-backed software companies. He was most recently an entrepreneur-in-residence at the Aurora Funds, a venture capital firm with more than $200 million under management. Prior to Aurora, David was president of Avesair, a mobile marketing company that was acquired by Inphonic. Previous to Avesair, David was co-founder and CTO of Netsation, a network management software company acquired by Nortel Networks.

David received a Bachelor of Computer Science from the University of California, San Diego.

David was awarded the Triangle Business Journal’s 2010 CFO of the Year Award. In 2008, he received the Triangle Business Journal’s Top 40 under 40 award. David has also been awarded four U.S. patents. He has been a chairman of the board for the North Carolina School of Science and Mathematics Foundation as well as for the North Carolina Council for Entrepreneurial Development.

A seasoned eCommerce and direct to consumer professional with experience managing merchandising, marketing, operations, business analysis and marketplaces. Sean is responsible and leads the direct to consumer program at ASICS America, focusing on Omnichannel Retailing, eCommerce and Retail Sales.

Sean specializes in profitably building and growing businesses at all stages, he has assisted both domestic and international organizations, ranging from Fortune 100 brands to startups during his career. With a strong background in improving, building, and optimizing business processes, he has tackled challenges of all sizes to help produce positive, sustainable business results.

With a deep background in e-commerce, spanning marketing, operations, supply chain management and D2C, Rob is a career “problem solver” motivated by growth, building talent and capabilities, and finding real solutions for customers. Over the last 20 years Rob has lead teams in a balance of technology businesses spanning e-commerce, digital service providers, and enterprise business units. In his current role he manages emerging marketplaces and go to market capabilities for PepsiCo’s Global eCommerce Group.

Sonya Hober is a Senior Partner Manager within Amazon’s Global Advertising Partner Development team, where she works closely with Amazon Advertising Partners on their business development strategies. Previously, she worked in the retail business managing a category third party P&L. Prior to Amazon, she worked in the financial industry before pivoting to tech after receiving her MBA from Columbia Business School.

Scot is a co-founder of ChannelAdvisor and served as Executive Chairman of ChannelAdvisor's board of directors until December 2019. Prior to founding the company, he served as general manager of GoTo Auctions, chief executive officer and co-founder of AuctionRover.com, which was acquired by GoTo.com, and as chief executive officer and co-founder of Stingray Software, which was acquired by RogueWave.

Jason “Retailgeek” Goldberg is the Chief Commerce Strategy Officer at Publicis Communications, and host of iTunes top rated E-Commerce Podcast, the Jason & Scot Show. Under his twitter handle @retailgeek he is one of the most followed e-commerce subject matter experts on the web.

As the Marketplace Manager at ASICS America, Rebekah is responsible for overseeing the operations of 3P marketplace channels, including Amazon, eBay and Instagram. By working closely with marketplaces she helps secure promotional placements, create branded experience, and improve customer experience within each marketplace. She also partners with ASICS' buying and planning departments to develop product assortments and promotions, with ASICS' Distribution Center and Customer Service team to ensure orders are shipping within SLAs and with IT to improve processes. Rebekah started her e-commerce career at Rue La La in 2014 as an Assistant Buyer in their European Luxury category.

A New England based professional experienced in eCommerce with history in managing multiple key demand driving channels. Currently leading execution of Paid Search, Email Marketing, Affiliate Marketing, and Marketplace Advertising programs, as well as the OneASICS™ brand loyalty program. Extensive experience in all facets of a digital organization.

Kyle has completed launches of external marketing programs for both startups and established eCommerce and direct-to-consumer brands as well as optimizing programs for long term success. Past achievements include launching Fulfilled by Amazon with two different brands and creating and executing optimized account structures for brands on both Google and Bing Search. Current focuses are continued external customer acquisition as well as retention through omnichannel loyalty program.

Santiago is the Global PM for Marketplaces Commerce at VF Corporation. He has been with VF since 2016, where he first
joined the Corporate Strategy team, with a focus on digital strategy and eCommerce. In 2019 he transferred to VF’s
Technology organization, where he has lead the building of VF’s marketplaces platform, seeking to enable VF’s distribution
choices in the digital space.

Prior to joining VF, Santiago was in management consulting with A.T. Kearney and Control Risks, focusing on strategy and
non-financial risks.

Santiago holds an MBA from the Harvard Business School, a bachelor of arts in Political Science and a bachelor of laws,
from Universidad de los Andes (Bogota).

Based in Denver, he is a passionate rock climber and mountain biker, and more
recently a snowboarding enthusiast.

Cody DeArmond is Director of Sales at ShipStation in Austin, TX. ShipStation is the leading web-based shipping solution that helps ecommerce retailers import, organize, and ship orders quickly and easily — wherever you sell, however you ship. Cody and his team help tens of thousands of merchants improve their businesses by streamlining eCommerce fulfillment and automating their shipping processes.

Steve leads product management and user experience for all ChannelAdvisor products, driving product direction and design for high-value solutions that help customers succeed in online commerce.

Steve has over 25 years of software development and product experience and is an innovative leadership veteran across a variety of software enterprises and startups. Steve joined ChannelAdvisor through its 2017 acquisition of HubLogix, an innovative provider of cloud-based fulfillment automation for e-commerce retailers and brands, where he served as CTO. Prior to that Steve served as VP of Engineering at Qlik, a leading business intelligence and analytics platform. Steve is passionate about helping customers solve complex business challenges and technical problems through easy-to-use software solutions.

Steve received a Bachelor of Science in Computer Science from Northeastern University.

Mike oversees ChannelAdvisor’s worldwide marketing initiatives, including corporate and product branding, demand generation,digital marketing, public relations, thought leadership and event management.

Previously, he oversaw a number of ChannelAdvisor solutions, including Where to Buy, Product Intelligence, and Predictive Analytics and before that, he served as the vice president and managing director, EMEA for ChannelAdvisor, where he was responsible for developing the company’s local strategy and direction for growth.

Prior to joining ChannelAdvisor, Mike held leadership roles in product management and marketing at Nortel Networks and TheraSim. Mike began his career as a consultant at Booz Allen Hamilton.

Mike received a Bachelor of Science in Electrical Engineering from Virginia Tech and a Master of Business Administration from Vanderbilt University.

Link is responsible for ChannelAdvisor’s Digital Marketing Strategy, serving as a strategic consultant to leading brands and retailers, helping them with the strategy and solutions needed to successfully advertise their products online.
Link is a digital marketing and e-commerce thought leader who often speaks at industry events and regularly contributes to ChannelAdvisor’s blog. Prior to joining ChannelAdvisor in 2005, he managed online marketing for Art.com, an online retailer. Previous to Art.com, Link worked as a management consultant helping companies in finance, strategy and organizational design.
He received a Bachelor of Science in Business Administration from Drexel University and an MBA from the University of Virginia’s Darden School of Business.

Vladi oversees the business strategy and execution of ChannelAdvisor’s EMEA operations, including customer acquisition, expansion, and retention. Previously, Vladi was leading the company’s EMEA and APAC Client Services, where he drove the transformation of the organisation responsible for account management, managed services, customer onboarding and presales.

Prior to joining ChannelAdvisor, Vladi served for over 20 years in senior presales and services roles in a number of leading tech companies. Most recently, he served as Vice President of Global Presales at Automic Software, a leading IT automation provider (acquired by CA Technologies in 2017) and expanding the role owning a broader automation portfolio and organisation in CA Technologies post acquisition. Before Automic Software, Vladi was Regional EMEA Presales and Client Services Leader at BMC Software, where he led the technical teams of the Identify business unit in EMEA.

Kevin Cohen is a French entrepreneur who works with brands to help them achieve exceptional e-retail execution. After starting his career as a Product Manager in the Internet of Things industry at Withings, Kevin co-founded BlueBoard in 2015 and led the company as the CEO. In 2020, BlueBoard joined the ChannelAdvisor family.

Kevin graduated from an electronics engineering school and holds a Specialized Master in Innovation Management from EMLYON.

As the director of global support for ChannelAdvisor, Zelmat spearheads the company’s global technical support organization to help ensure client success and enhance productivity and efficiency. She champions skill development and learning for ChannelAdvisor’s software technicians as well as effective communication across the organization. With over 20 years of technical experience, Ali brings a wealth of knowledge and expertise to her role at ChannelAdvisor.

Alison is Senior Product Manager at ChannelAdvisor, responsible for research and product direction for e-commerce destinations such as Amazon and eBay as well as Digital Marketing channels, such as Facebook and Google. She works closely with partners, clients, and ChannelAdvisor teams to stay up to date with channel developments and to optimize existing features for ChannelAdvisor customers. Before moving into the product management role, Alison worked directly with brands and retailers to establish and expand their online presence on a variety of marketplaces using the ChannelAdvisor platform.

Izabela Catiru is Product Marketing Manager at ChannelAdvisor. In her role, Izabela is contributing to the go-to-market strategy. To date she has worked with over ten digital marketing platforms and managed campaigns across 27+ countries.

Prior to ChannelAdvisor, Izabela held roles as Digital Marketing Manager at Web Behaviour Specialists and headed up the marketing team for EXE Software.

Izabela holds a bachelor’s degree in management from the University of Craiova and has certifications from all major platforms such as Amazon Advertising, Google, Facebook and Yandex.

Lauren Hérouard is Client Services Manager, EMEA at ChannelAdvisor. Since joining ChannelAdvisor in 2016, Lauren has been responsible for helping brands and retailers reach their full potential on marketplaces. This includes providing leading companies with tactical, strategic and technical guidance to help build and meet aggressive plans to grow within the e-commerce space.

Lauren holds Masters Degrees in Innovation Strategy and FMCG Marketing.

Stephanie has more than 15 years experience in ecommerce and digital marketing having worked for large apparel brands like Ralph Lauren,Kenneth Cole and Tommy Hilfiger prior to joining ChannelAdvisor. Prior to joining the management team she was the category lead for Clothing,Shoes & Accessories and continues to utilize her fashion background to help grow the businesses of some of our largest apparel clients.

Ben has over 10 years of e-commerce experience working with brands and retailers. As a Manager of Client Services at ChannelAdvisor, he leads strategic initiatives and supports a team of strategy managers and associates to help improve their customers’ growth on marketplaces. With most of his background being in e-commerce, Ben can relate to the importance of having measured strategy on every marketplace channel.

Morgan works closely with ChannelAdvisor customers to help improve their digital marketing campaigns. By sharing actionable insights, performance trends, channel dynamics, and industry updates she helps support her customers' success through their advertising strategies on Amazon and Walmart. Morgan has seven years of experience in the advertising space working with brands and retailers.

Joe is Senior Manager, Brands Solutions at ChannelAdvisor and has been with the company since 2014. Joe has 10 years of global e-commerce experience and is currently responsible for driving growth across ChannelAdvisor's branded manufacturer customer base. During this time, Joe has worked with many of ChannelAdvisor’s largest customers to develop global e-commerce and e-retail strategies and deliver solutions in over 60 countries. Prior to joining ChannelAdvisor, Joe was a director at E-Tale, an industry leading 'Where-to-buy' and analytics company that was acquired by ChannelAdvisor in 2014.

Irina is Account Management Manager at ChannelAdvisor and in her role, she is responsible for customer retention and expansion. This includes working closely with brands and retailers to help them create and execute their e-commerce strategy and making her team play an active role in fulfilling the company's mission of connecting and optimising the world's commerce.

Prior to ChannelAdvisor, Irina led Account Management teams at Zeta and Convertr.

Vini is Senior Account Manager at ChannelAdvisor and has been with the company since 2015. Vini is responsible for supporting e-commerce success for some of ChannelAdvisor's largest customers. Vini's ChannelAdvisor journey began as a Where to Buy specialist working with many brands across the globe. Prior to ChannelAdvisor, Vini headed up the German e-commerce arm of Europe's largest independent online eyewear company. Vini also holds a diploma in digital marketing.

Jing Xu is Sales Executive at ChannelAdvisor Australia, where he is responsible for driving new client growth in the Greater China region.
With a focus on building long-term business partnerships, Xu draws on strong analytical skills from his Masters in Business Administration in working with clients to super-charge their performance on marketplace performance.
Xu brings strong commercial experience to ChannelAdvisor via his previous role as Business Development Manager at software developer Graphisoft.

Josh has over 9 years of e-commerce experience working in various client service and product management roles at ChannelAdvisor. He has a passion for designing software to help brands and retailers reach their full potential online. As Product Manager for Shoppable Media he is dedicated to helping brands monetize their marketing efforts and streamline the consumer's path to purchase.

Michelle is a Senior Product Owner at ChannelAdvisor, specializing in Marketplaces and Webstores. She works closely with marketplaces, retailers and ChannelAdvisor teams to stay up to date with channel developments and optimize existing features for ChannelAdvisor customers. Before moving into the Senior Product Owner role, Michelle worked directly with retailers to establish and expand their online presence on a variety of marketplaces using the ChannelAdvisor platform.

Brent Kepler is a Product Owner for Inventory and API features in the core ChannelAdvisor platform and works with customers, partners, and internal teams to ensure we can support the most relevant core data and technology needs. He has 6+ years experience in the e-commerce space with ChannelAdvisor, and prior to moving to the Product Team he spent most of his time in Services, Support, and Project Management roles coordinating with clients and developers to build efficient data integrations, and ensure the platform was utilized to its fullest potential. Before joining ChannelAdvisor he spent over 4 years working outside of e-commerce in the SAAS space, focused on planning and designing custom data integration projects.

As a client strategy manager with several years of marketing experience with branded manufacturers, Michael Schwartz specializes in Amazon Advertising and first-party content management and works with leading brands to develop channel strategy, build and optimize their advertising accounts, and maximize their overall growth utilizing the ChannelAdvisor platform.

As ChannelAdvisor's digital marketing leader for EMEA, Dorian empowers leading brands and retailers to optimise their digital shelf and stock it. Fluent in marketplaces and traditional performance advertising, Dorian is focused on designing customised, growth-oriented channel mix strategies with a team that understands the halo effects.

From full-stack development to poetry, Dorian leads clients to digital harmony, regardless of marketing channel.

Brittany Smith is a Product Owner at ChannelAdvisor, focusing on our Digital Marketing suite of products. From Google Ads to Amazon Advertising, she is responsible for working with managed services, advertisers and digital marketing partners to develop features that are meaningful for ChannelAdvisor clients. With a background in both customer success and product management, she works to solve customer problems with time-saving features.

Clay Roop is the manager of ChanelAdvisor's Marketplace Advertising Services team. His team focuses on driving revenue growth for brands and retailers on various marketplaces through performance marketing strategies. Clay's team is tasked with developing and executing search strategies on marketplaces like Amazon and Walmart to cut through the SERP clutter and convert sales at maximum value.

Elizabeth Henderson is a Product Owner at ChannelAdvisor. She is responsible for working with marketplaces, customers, and teams within ChannelAdvisor to build features that help ChannelAdvisor sellers grow their business. Before moving into the product owner role, Elizabeth worked closely with large brands and retailers to help sellers expand their online presence using the ChannelAdvisor platform.

Katie is an e-commerce marketplace expert for the brands segment. As a Senior Client Strategy Manager, she identifies and implements multi-pronged marketplace strategies. Driven by her client's direct-to-consumer goals, she takes pride in providing her clients with tactful strategies to be successful in the long run. She has been recognized by leadership and her colleagues for her extraordinary commitment to her clients' growth in the ever-evolving and competitive marketplace landscape.

French - American, growing up in New York City, San Francisco and Paris, fluent in 4 languages, I have an international mindset and business experience as well as an entrepreneurial spirit. Throughout my career, I have had an interest in growing businesses. Whether launching my own ventures or spearheading initiatives at companies I am grateful to have worked with emerging businesses that are disrupting their sectors and adding value.